Jetpack

Logo Redesign

Color Palette Curation

Pitch Deck Redesign

Working with Jetpack was really fun! In order to redesign their pitch deck, we explored Jetpack's values and vision to propose a color palette that best represented the brand. We held several whiteboarding sessions to brainstorm new visuals and diagrams. A big focus during this project was finding simple ways to showcase complex pieces of data in their business. Our favorite part was the logo redesign. We brainstormed multiple ways to show the intersection of two GPS pins as that represented the company's main goal of connecting people quickly. We even made it look like a Jet taking off!